The campaign worked. You tell everyone it was your idea. The launch failed. You point at your team.
This isn’t leadership. It’s insecurity wearing a title.
Your team sees it. They know when you’re stealing their win. They know when you’re dodging responsibility. They don’t say it out loud. They just stop trying.
Great leaders do the opposite. They deflect credit. They absorb blame. Because they understand: leadership isn’t about looking good. It’s about making the team better.
You can take all the credit you want. Just know: the best people won’t stay for it.
Deflect credit. Absorb blame. That’s the job.